Research Director
Full Service Market Research
Team:
Cloud
Pronouns:
He/Him
Key skills:
Hello, I'm
James
As a Research Director, James is responsible for designing and delivering solutions to meet clients’ insight needs, using a mix of research techniques. He particularly enjoys developing bespoke methods that are used repeatedly in different contexts. He also oversees growth at DJS Research, coordinating the sales team and developing proactive plans for business development. James has applied research across customer satisfaction, branding, market sizing, marketing communications, PR, new product development, exporting, and channel strategy.
James has found it particularly rewarding to have been part of DJS Research’s journey from an early stage and to contribute to its growth. Helping to secure the future of the agency through an employee ownership arrangement has been especially satisfying for him.
James has written regular articles, a section of which can be found here:
For reasons still unclear to James, outside of work he is regularly involved in amateur theatre. One day he hopes to develop the market research pantomime and knows there are others who share his ambition.
A few fun facts about me...
If I wasn't a Partner I'd love to be...
An actor
The best thing about my job is...
Coming up with novel solutions
My favourite place to be is...
In my garden asleep
Not many people know that...
I've never paid for my mobile phone
A few fun facts about me...
'This' or 'That' questions...
Chocolate or cheese?
Sunny or snowy?
Country or town?
Coffee or tea?
Cats or dogs?
Early bird or night owl?
'This' or 'That' questions...
Our Managing Director, Alastair Gleed, and several of our board members are founding figures of DJS Research, having joined in the early post-shed era of the company (intrigued... read about ‘the shed’) and have been in research since the previous millennium! In Spring 2024 we introduced a new scheme to bring fresh thinking and new energy into our boardroom, welcoming three new board members on a rotational basis. Both the initiative and the new members of the team were warmly received, and it's already paid dividends as the trio have had a hugely positive impact company-wide.
Alasdair Gleed
Managing
Director
Charlotte Sykes
Research Director
Gill Redfern
Research Director
James Hinde
Research Director
Matt Coulling
Operations Director
Rich Slater
Finance Director
Sharon Nichols
Research Director
Simon Driver
Research Director
Our company founder, and former Managing Director, Danny Sims, sits on the Trust Board, continuing to share his knowledge and experience garnered from over 30 years in market research. Financial oversight is provided by Finance Director, Rich Slater, while HR Manager, Lucy Pawson, champions the voice of our people through EO Voice – our employee council which represents the views and interests of everyone across the company and provides a direct route to both company boards. Our external Independent Trustee Director, John-Paul Simpson, provides an important and entirely neutral perspective on company matters and brings invaluable employee ownership expertise from his own business. His role is to protect employee interests, uphold company values, and ensure accountability across leadership.
Danny Sims
Chairman
Rich Slater
Finance Director
Lucy Pawson
Employee Trustee
Director (HR Manager)
John-Paul Simpson
Independent Trustee
Director