Conducting market research in Scotland specialism banner image Conducting market research in Scotland specialism banner image (mobile)

Conducting market research in Scotland

A representative democracy with three recognised national languages, a land area that makes up almost a third of the United Kingdom and a capital which boasts a castle atop an extinct volcano, Scotland is a truly fascinating country in which to conduct market research.

DJS Research projects across Scotland are led by Glasgow-based Associate Director Alex Belcher, a highly experienced mixed-mode researcher who has conducted qualitative and quantitative research in Scotland since 2010. Our agency however, has been proudly delivering leading market research north of the border since our very beginning, back in 2011. As the medium-sized, independent, and employee-owned company we are today, with a well-established presence in Scotland, our Scottish clients enjoy the benefits of the full breadth of our research expertise and capabilities along with direct access to our Scotland-based researchers and fieldworkers.

DJS Research in Scotland operates out of co-working space, and certified B Corp, Collabor8te, located just off George Square in the heart of Glasgow. Here we have access to rooms for one-to-one client meetings, a boardroom for larger groups and a comfortable space for hosting focus groups for up to 10 people.

Lead Alex has conducted research projects for a hugely diverse range of clients including not-for-profits and environmental organisations, government bodies and utilities providers. From on-street surveys in the Hebrides to focus groups in the Borders, Alex has conducted most types of research interviews across most parts of the country!

A selection of research outputs for clients in Scotland

DJS Research in Scotland: Project in the spotlight

Operating the Scottish Third Sector Tracker (STST)

DJS Research have been running the STST on behalf of the SCVO (Scottish Council for Voluntary Organisations), the Scottish Government, the William Grant Foundation, Bank of Scotland Foundation, and the National Lottery Community Fund since its inception in 2021.

Running four times a year on average, the STST provides invaluable insight into the issues, needs and concerns of c. 750 third sector organisations in Scotland.

As Alex Belcher, explains we’ve broadened the scope of this longitudinal survey significantly since it began:

Head and shoulders photo of Alex BelcherThe STST was first launched to understand the emerging needs of the sector around Covid and lockdown operations. Over the last three years we’ve expanded its focus to encompass many more key areas such as staffing issues and volunteer retention to increased operational costs. The tracker is now a vital tool, and its results provide a deep understanding of what is happening across the sector.

Running the tracker end-to-end, from panel recruitment through to conducting the survey and analysing the results, means we have a 360-degree view of its performance which enables us to continually optimise effectiveness at every stage. In the current climate, the outputs of this tracker are more important than ever to help shape the future of the sector. It’s a project which we are hugely proud to be a part of.”

Alex Belcher, Associate Director & Research Lead for Scotland

You can read more about our work on the Scottish Third Sector Tracker on our information and registration page here and on the SCVO websites.

To find out more about our expertise with Scottish businesses and organisations, contact our team today. 

 

Explore our case studies archive

Some of the clients we've conducted market research in Scotland on behalf of include

Some of the clients we've conducted market research in Scotland on behalf of include

Conducting market research in Scotland footer image (desktop)

Why partner with DJS Research?

Senior-led sector experts icon

We build small, director-led, teams of sector experts who are with you from brief to debrief. As an employee-owned company, every one of us is invested in delivering quality, value, and long-term impact.

Research design icon

From agile testing to deep-dive strategic studies, we design research to meet your specific objectives. The agility of our in-house operations team and strength of our UK-wide recruiter network enable seamless execution at scale.

Customer understanding icon

Our sector-focused teams have decades of experience understanding audiences and the complexities of the markets in which our clients operate. Working collaboratively we deliver actionable insight which drives positive change.

We are small enough. We are big enough. We are DJS Research

We'd love to talk...

Contact Alex Belcher to discuss your Scottish market research project and how we can become an extension of your team.

Contact Alex

Contact Alex Belcher to discuss your Scottish market research project and how we can become an extension of your team.

Contact Alex