Research Executive
Full Service Market Research
Pronouns:
She/Her
Sectors:
Culture, heritage & leisure
Key skills:
Hello, I'm
Nicola
During her time in research Nicola has been involved in notable projects within the art, culture and heritage sector including MAGIC (Museum and Galleries Insight Consortium), British Film Institute and World Skills UK. Her academic background in fine art has provided a unique perspective allowing her to approach research with a creative and analytical mindset.
Nicola continually seeks to broaden her knowledge and skills, eager to stay ahead of the ever-evolving landscape of market research. She strives to combine a love for art and culture with a rigorous data-driven approach to help deliver exceptional insights and contribute meaningfully to client’s success.
Beyond professional achievements, Nicola has personal interests in health and wellbeing, charity fund raising, environmental issues and climate change prevention. These passions also influence the way she works ensuring research not only meets the needs of clients but also aligns with broader societal goals.
A few fun facts about me...
If I wasn't a Partner I'd love to be...
A conservationist
The best thing about my job is...
The family feel
My favourite place to be is...
Out walking in the hills
Not many people know that...
I did a 45 mile charity walk in a day
A few fun facts about me...
'This' or 'That' questions...
Chocolate or cheese?
Sunny or snowy?
Country or town?
Coffee or tea?
Cats or dogs?
Early bird or night owl?
'This' or 'That' questions...
Our Managing Director, Alastair Gleed, and several of our board members are founding figures of DJS Research, having joined in the early post-shed era of the company (intrigued... read about ‘the shed’) and have been in research since the previous millennium! In Spring 2024 we introduced a new scheme to bring fresh thinking and new energy into our boardroom, welcoming three new board members on a rotational basis. Both the initiative and the new members of the team were warmly received, and it's already paid dividends as the trio have had a hugely positive impact company-wide.
Alasdair Gleed
Managing
Director
Charlotte Sykes
Research Director
Gill Redfern
Research Director
James Hinde
Research Director
Matt Coulling
Operations Director
Rich Slater
Finance Director
Sharon Nichols
Research Director
Simon Driver
Research Director
Our company founder, and former Managing Director, Danny Sims, sits on the Trust Board, continuing to share his knowledge and experience garnered from over 30 years in market research. Financial oversight is provided by Finance Director, Rich Slater, while HR Manager, Lucy Pawson, champions the voice of our people through EO Voice – our employee council which represents the views and interests of everyone across the company and provides a direct route to both company boards. Our external Independent Trustee Director, John-Paul Simpson, provides an important and entirely neutral perspective on company matters and brings invaluable employee ownership expertise from his own business. His role is to protect employee interests, uphold company values, and ensure accountability across leadership.
Danny Sims
Chairman
Rich Slater
Finance Director
Lucy Pawson
Employee Trustee
Director (HR Manager)
John-Paul Simpson
Independent Trustee
Director