Photo of Ajit Chauhan

Ajit Chauhan

Senior Research Manager

Full Service Market Research

Team:

Foxlow Edge

Pronouns:

He/Him

Based:

Preston

Key skills:

  • Mixed-methods
  • Transport policy
  • Innovation
  • Research with vulnerable groups

Hello, I'm

Ajit

Ajit is an experienced mixed methods researcher with ten years’ experience in public sector research. He manages and conducts both quantitative and qualitative projects, including online, CATI, CAPI, and face-to-face methodologies across a range of sectors. He has extensive experience leading quantitative research, including ad-hoc surveys, trackers, and public consultations.

Ajit is skilled in managing projects from start to finish, including creating project materials, liaising with internal teams, providing fieldwork updates, responding to client and participant queries, analysing data, and writing reports. He is also an experienced qualitative researcher, having led focus groups, deliberative events, cognitive interviews, and depth interviews (face-to-face, online, and via telephone) with the public, stakeholders, and hard to reach groups.

He has a keen interest in innovative research methods and helping clients integrate them into their projects, particularly through online communities and mobile apps.

Outside of work, Ajit keeps up to date with developments in technology, enjoys gaming, and appreciates a good craft beer.

A few fun facts about me...

If I wasn't a Partner I'd love to be...

A millionaire

The best thing about my job is...

The people

My favourite place to be is...

At home with a fully stocked fridge!

Not many people know that...

I once starred in Coronation Street and Shameless (as an extra)

A few fun facts about me...

'This' or 'That' questions...

Chocolate or cheese?

Chocolate or cheese answer: chocolate

Sunny or snowy?

Sunny or snowy answer: snowy

Country or town?

Country or town answer: town

Coffee or tea?

Coffee or tea answer: coffee

Cats or dogs?

Cats or dogs answer: dogs

Early bird or night owl?

Early bird or night owl answer: early bird

'This' or 'That' questions...

Explore the teams...

The Operational Board is responsible for the day-to-day running of the business and developing the company’s business strategy. They are also fully hands-on, winning and delivering research projects.

Our Managing Director, Alastair Gleed, and several of our board members are founding figures of DJS Research, having joined in the early post-shed era of the company (intrigued... read about ‘the shed’) and have been in research since the previous millennium! In Spring 2024 we introduced a new scheme to bring fresh thinking and new energy into our boardroom, welcoming three new board members on a rotational basis. Both the initiative and the new members of the team were warmly received, and it's already paid dividends as the trio have had a hugely positive impact company-wide.

The role of the Trust Board is to ensure DJS Research is run in the best interests of all Partners and meets its legal responsibilities. It works closely with the Operational Board, offering strategic challenge and oversight.

Our company founder, and former Managing Director, Danny Sims, sits on the Trust Board, continuing to share his knowledge and experience garnered from over 30 years in market research. Financial oversight is provided by Finance Director, Rich Slater, while HR Manager, Lucy Pawson, champions the voice of our people through EO Voice – our employee council which represents the views and interests of everyone across the company and provides a direct route to both company boards. Our external Independent Trustee Director, John-Paul Simpson, provides an important and entirely neutral perspective on company matters and brings invaluable employee ownership expertise from his own business. His role is to protect employee interests, uphold company values, and ensure accountability across leadership.

 

Chairman

Finance Director

Employee Trustee
Director (HR Manager)

Independent Trustee
Director