Hall test market research

Hall tests are a form of research methodology which involves inviting respondents in to a set location (traditionally a hall, hence the name) and then asking them to respond to certain stimuli – commonly food, beverages, advertising concepts or other products.

Where the target audience allows, locations for hall tests are usually selected based on high footfall and good levels of accessibility – as respondents are almost always recruited ad hoc at the location, areas with these attributes offer the best potential for a good response rate.

DJS Research have carried out hall tests for numerous clients, including DuPont and Westmill Foods and a well known cake manufacturer. Please follow the link to find out more about our hall test market research.

Why partner with DJS Research?

We build small, director-led, teams of sector experts who are with you from brief to debrief. As an employee-owned company, every one of us is invested in delivering quality, value, and long-term impact.

From agile testing to deep-dive strategic studies, we design research to meet your specific objectives. The agility of our in-house operations team and strength of our UK-wide recruiter network enable seamless execution at scale.

Our sector-focused teams have decades of experience understanding audiences and the complexities of the markets in which our clients operate. Working collaboratively we deliver actionable insight which drives positive change.

We are small enough. We are big enough. We are DJS Research

We'd love to talk...

Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.

Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.