January 2020
Featured in this insight: Consumer goods & FMCG , Financial services, IT & telecommunications
Survey reveals best and worst paid sectors for marketers: An annual survey conducted by Marketing Week has revealed the best and worst paying sectors for marketing employees, with FMCG taking the top spot.
The annual Career and Salary Survey 2020 polled 3,883 marketers in full-time work, with 83% based in the UK. The research looked at 24 sectors, analysing pay and benefits, finding that with a mean salary of £63,916, FMCG was the best-paid sector.
In contrast, the worst-paid sector for marketers was education, with respondents reporting an average salary of £44,424. Also at the bottom of the table were marketing roles in the construction and property sector, followed by charity/not-for-profit, which ranked third from bottom.
The survey also revealed that the average salary for a marketing executive was £26,599, while directors or vice presidents of marketing could expect an average annual wage of £98,852.
View more of our sector specific insights: Consumer goods & FMCG, Financial services, IT & telecommunications 
