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Value assessment research
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Value assessment research
Long-term, value assessment research can potentially save companies vast amounts of money and face by declaring whether or not a product or service is marketable, before it hits the shelves.
DJS Research has demonstrable experience in carrying out value assessment research within the construction sector. For instance, a client of ours, who has produced a well-known brand of roofing underlay, developed a new product which they felt offered a number of benefits to builders, developers and roofing contractors.
We conducted qualitative research with architects, builders and opinion formers to understand how their roofing underlay is currently specified. We also showed examples of the new product to respondents and explained its benefits so that we could understand people’s reactions to it.
The role of the brand was an important area that needed to be understood. Our research also focused on understanding the role that brand name played in the decision-making process, and whether or not it added value.
We build small, director-led, teams of sector experts who are with you from brief to debrief. As an employee-owned company, every one of us is invested in delivering quality, value, and long-term impact.
From agile testing to deep-dive strategic studies, we design research to meet your specific objectives. The agility of our in-house operations team and strength of our UK-wide recruiter network enable seamless execution at scale.
Our sector-focused teams have decades of experience understanding audiences and the complexities of the markets in which our clients operate. Working collaboratively we deliver actionable insight which drives positive change.
We build small, director-led, teams of sector experts who are with you from brief to debrief. As an employee-owned company, every one of us is invested in delivering quality, value, and long-term impact.
From agile testing to deep-dive strategic studies, we design research to meet your specific objectives. The agility of our in-house operations team and strength of our UK-wide recruiter network enable seamless execution at scale.
Our sector-focused teams have decades of experience understanding audiences and the complexities of the markets in which our clients operate. Working collaboratively we deliver actionable insight which drives positive change.
Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.
Contact us
Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.
Contact us 
