Alternatives to face-to-face research

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Alternatives to face-to-face research

Alternatives to face-to-face (F2F) market research include a range of digital and more traditional approaches, such as CATI interviewing (telephone interviewing), online surveys or paper-based surveys (postal surveys) for quantitative requirements, or mobile ethnography (e.g. research using a smartphone app), short or longer-term online communities, online focus groups or video and telephone interviews.

DJS Research have a range of alternative and non-traditional research approaches we can access, including our own in-house CATI telephone interviewing unit.

The benefits of alternatives to face-to-face research can include cost, speed of turnaround and the ability to conduct research in some instances or areas where face-to-face approaches are not viable or practical – for instance, where a large geographic spread of responses is needed or in situations where face-to-face contact is not advised or permitted (e.g. some medical or healthcare research scenarios).

To discuss undertaking research using alternative methodologies to face-to-face approaches, please get in contact with our team.

Why partner with DJS Research?

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We build small, director-led, teams of sector experts who are with you from brief to debrief. As an employee-owned company, every one of us is invested in delivering quality, value, and long-term impact.

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From agile testing to deep-dive strategic studies, we design research to meet your specific objectives. The agility of our in-house operations team and strength of our UK-wide recruiter network enable seamless execution at scale.

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Our sector-focused teams have decades of experience understanding audiences and the complexities of the markets in which our clients operate. Working collaboratively we deliver actionable insight which drives positive change.

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Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.

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Contact us today to discuss your next market research project and discover how we could become a valuable extension of your team.

Contact us